## Overview
Art Center Canvas was designed with the principle that every transaction should be associated with a **real person**, ensuring traceability and contactability for **memberships**, **donations**, and **class registrations**. While this principle is essential for member-based transactions, retail sales often involve customers who prefer to remain anonymous, particularly in gallery, consignment shop, or exhibition purchases.
To accommodate this need for anonymity, **Generic Sales Accounts** provide a flexible workaround, allowing Art Center Canvas users to process sales without collecting personal information.
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## What is a Generic Sales Account?
A **Generic Sales Account** is a placeholder account used to process anonymous sales. These accounts typically have a name like **"Valued Customer"** and use either a fictitious address or the organization's address. Sales that do not require purchaser identification are processed under these generic accounts.
### Why Use a Generic Sales Account?
- Allows for anonymous sales without creating individual accounts.
- Avoids customer resistance to sharing personal details for simple purchases.
- Enables compliance with varying organizational policies on customer data collection.
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## Setting Up a Generic Sales Account
1. Navigate to the desired account's **Edit Page**.
2. Check the **Generic Sales** checkbox.
3. Save the changes to designate the account as a generic sales account.
### Performance Benefits
When an account is marked as **Generic Sales**, Art Center Canvas optimizes data retrieval to avoid performance issues. Instead of fetching all historical transactions, the system only loads data from the **past 30 days**, significantly improving load times.
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## How to Use Generic Sales Accounts
### Simplified Checkout Screen
The **Simplified Checkout Screen** is designed to handle generic sales efficiently:
- Enter the **item code** or **SKU** directly to add items to the cart.
- Complete the checkout without needing detailed customer information.
- The screen loads quickly by retrieving minimal account information.
### Accessing the Simplified Checkout
1. Go to the **Community Page**.
2. Perform an **initial search** for a user.
3. Select a **Generic Sales Account**.
4. Click the **blue checkout button** to proceed.
**Note:** When a generic account is selected, Art Center Canvas will bypass the full data retrieval, enhancing response time.
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## Viewing a Generic Sales Account
While the simplified checkout is recommended, you can still view a **Generic Sales Account** in the **Full Account Screen**:
- The display is optimized for speed, showing only recent transactions (past **30 days**).
- The browser does not attempt to load the entire transaction history, preventing system slowdowns.
### Limitations of Generic Sales Accounts
- The **JOIN/MEMBERSHIP** button is not available for generic accounts.
- You cannot access the full account screen via the **"working with..."** link in the menu bar.
- To view the full account, return to the **Community Page** and click on the account name directly.
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## Best Practices
- Use multiple **Generic Sales Accounts** to avoid excessive transaction volumes on a single account.
- Regularly monitor the transaction history and archive data if needed.